Join EnsembleIQ Vice-President, Research, Beth Brickel, who reveals exclusive data and insights from the all new 2023 C-store IQ National Shopper Study, Canada’s only convenience and gas specific research that delves into the evolving wants, needs and values of your current and future customers, from Gen Z through Millennial, Gen X and Boomer. How do shoppers define convenience in an omnichannel world? How are new daily habits shaping the c-store shopping experience? What products are they purchasing? And more!
Whether you have one store or 100, understanding this “new c-store shopper” is fundamental to your business success.