September 28, 2021 | 10:00 a.m. - 12:00 p.m.
Virtual Conference: Future-Proof Your Business
10:00 a.m. – 10:15 a.m.
From technology to consumer behaviours to business best practices, the world is changing more quickly than ever before. In turn, the convenience, gas and car wash sectors are responding to these challenges and opportunities with an accelerated wave of adaptation and innovation.
Whether you operate an SME or you’re helping steer a multinational, we know you’re looking for valuable information, deep consumer insights and strategies to shape your business decisions and chart success in a post-pandemic world.
Join us for this valuable, timely and highly-engaging event where, together, we’ll explore the latest in technology, Canadian consumer values and evolving trends designed to future-proof your business.
Session: Future-proof, Future Profits
10:15 a.m. – 10:45 a.m.
Technology expert, TV/Radio/Podcast Host & Author Marc Saltzman specializes in the intersection between consumer behaviour and smart business technology. Prolific at making sense of our fast-paced digital world and zeroing in on future trends, Saltzman’s illuminating keynote will examine the evolving retail landscape, how your business can benefit from the changing tide, embracing the social revolution, and laying a foundation for a profitable future.
Industry Keynote: The Evolution Continues
10:45 a.m. – 11:15 a.m.
Norm Hower, VP and general manager of 7-Eleven Canada, will discuss how the international convenience store giant is reinventing the c-store experience by turning stores into multi-faceted testing grounds and what the company is learning about the future of convenience.
Session: Canada Outlook – Risk & Responsibility
11:15 a.m. – 11:45 a.m.
The pandemic has been an impetus to pause and reflect, and created important shifts in the consumer marketplace. What does this mean for your business? Margaret McKellar, Group Lead, VP - Kantar Canada, will share powerful data from the Kantar Canada Monitor, a syndicated research study that delivers deep insights into people’s passions and priorities, as well as vital macro and emerging trends. Margaret will discuss risk and responsibility, zeroing in on what Canadians’ changing attitudes and values mean for future-proofing your brand.
11:45 a.m. – 12:00 p.m.