Session: Canada Outlook – Risk & Responsibility
Date & Time
Tuesday, September 28, 2021, 11:15 AM - 11:45 AM
Margaret McKellar

The pandemic has been an impetus to pause and reflect, and created important shifts in the consumer marketplace. What does this mean for your business? Margaret McKellar, Group Lead, VP - Kantar Canada, will share powerful data from the Kantar Canada Monitor, a syndicated research study that delivers deep insights into people’s passions and priorities, as well as vital macro and emerging trends. Margaret will discuss risk and responsibility, zeroing in on what Canadians’ changing attitudes and values mean for future-proofing your brand.